Armand Grossman

Personal Performance Mentor


From one of America’s foremost speakers who illustrates foundational life principles through the mastery of beguiling storytelling to distill, define and amplify the five foundational traits that serve to develop and enhance self-discovery and superior personal performance. Undoubtedly one of the greatest accelerants to the maturation process is adversity because it is only during adversity in the most challenging of times people reach deep down inside of them and discover capabilities and talents that would have never surfaced in the absence of the challenge


Often referred to as a true renaissance man, Armand has been a teacher, professor, high school basketball coach, businessman, author, actor, TV personality, community leader and international speaker. As a graduate student, the study of human behavior spawned a lifelong passion. An extensive, pervasive examination and study into the success factors of life was his calling. The past fifty plus years provided unique, exceptionally broad-based personal experiences. Extensive research and countless interviews culminated in the discovery of five, common, foundational human traits that are embraced by successful individuals and companies. Beginning as a high school guidance counselor and basketball coach, he realized early success when his teams lost only six games over a four-year stint. He felt that the mental conditioning and preparation he taught his players was the primary contributing factor to their success. Later serving as a senior vice-president to one of America’s largest real estate corporations, he gained insights into the inner workings of corporate finance. As an elected official in Florida, he developed a strong sense of community and patriotism. Having been appointed to the Board of Trustees of a large state university, he served as Chairman of Student and Academic Affairs. There he initiated new and innovative curriculum that enhanced the educational experience of many students. Most recently he served as an adjunct Professor of Entrepreneurship at one of America’s most foremost business universities. Recently, lecturing throughout China has provided him with additional enhanced insights into the complex arena of personal achievement. Named as one of Florida Atlantic University’s College of Education’s top 50 all-time graduates, Armand will forever be a teacher. Always intrigued by the psychology of personal performance, he has delivered over 1,500 seminars worldwide on the subject of human achievement. Committed to continually impacting the lives of his students, he has often posed the question, “What is it that makes some people so successful in life, while others are not?” Armand attended Kent State University, Florida Atlantic University, and Harvard University. Although he has earned B.A., M.Ed. and MBA degrees, he continues to advance the concept that life experiences remain the greatest teacher. He is the father of two sons, Michael and Mark. He and his wife, Gina, have been married for 34 years.

Noteworthy Guest Podcast Episodes:

Guest Category:

Approved Media:

Suggested topics:

Why can't I get what I want?

Nuggets of wisdom from the most improbable places

It's never too early - It's never too late

The children are watching

The ultimate investment

Suggested QUESTIONS:

What is the greatest impediment to growth and learning?

What prevents most people for achieving financial independence?

Can revenge be a motivator?

How do you define success?

Is wealth a matter of personal choice?

What is the first life lesson that I learned on the school playground?

How to prepare for a final exam?

Why is talent overrated?

What is the mystery of the personal attraction quotient?

Did it really snow in Miami?